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12 in-person training hours
Practical Strategic Applications
By participating in this course, you'll be able to to create a strong brand to take you business forward and grow by design. This course is designed to let you learn about the keypoints you should take into consideration while designing your brand, in order to take a full grasp on the concept of branding and be able to create your own strong and unique visual identity.
About The Course
Tried and true advice
Amman, Jordan
نصائح مجربة و مثبتة
ارشاد مباشر في كل خطوة
Course Contents
Learn how to find your brand's personality, and create it to sound, behave, and speak to your needs.
Introduction - Defining brand, branding, and brand identity
01
What is your brand purpose?
02
What is your brand vision?
03
What is your brand mission?
04
Brand values
05
Brand Personality
06
Who are you targeting?
07
What is your brand positioning?
08
Introduction to brand VS customer touchpoints journey
09
The Emotional Effect
10
Logo Design
11
Logo Design Trends
12
Brand Identity Components
13
Creating your brand guidelines manual
14
Introduction to packaging
15
Who benefits from this course?
Freelancers
Creatives and Influencers
Entrepreneurs
Universtiy Students
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